Latest Agency Growth Headlines
All the headlines from our Agency Growth Topic Page, ordered by recency.
Valley Insurance Agency Alliance Hires Davis as Marketing Director
May 28 2019 // Valley Insurance Agency Alliance (VIAA), a network of over 120 independent insurance agencies in Missouri and Illinois, has hired Lauren Davis as director of Marketing. In this position, she will design and execute digital...
3 Steps to Building an Agency Growth Machine
May 20 2019 // How much did your agency grow last year? How about in the past five years? If your answer is anything less than 10%, then this article is for you. In it, I want to share with you three keys to organic growth that...
The 8 Deadly Mistakes Killing Growth in Your Agency
Apr 15 2019 // The difference between where your agency is today and where it’ll be in five years is directly related to your ability to develop your sales team. If you can create a sales culture that helps your producers improve...
Insurance Agencies’ Profitability Fell But Organic Growth Continued in 2018: Reagan
Mar 4 2019 // Independent insurance agencies just closed the books on a year in which profitability fell slightly but they continued to grow organically and each major line of business grew, according to the latest survey from Reagan...
Amity Insurance Agency Forms Strategic Alliance with New Hampshire Bar Association
Jan 24 2019 // Amity Insurance Agency Inc., a Quincy, Mass.-based full service agency, has formed a strategic alliance with the New Hampshire Bar Association. The announcement was made by Roy Solomon, president and owner at Amity...
Independent Agents Post Highest Growth Rate in Past 15 Quarters: Reagan Consulting
Nov 19 2018 // Independent insurance agents and brokers can celebrate a four-year growth trend, according to Reagan Consulting. In its third-quarter Organic Growth and Profitability (OGP) study, the agency consultant says that the...
Normandy Insurance of Florida Promotes Lieberman to VP of Sales, Marketing
Nov 15 2018 // Florida-based workers’ compensation carrier Normandy Insurance Co. has promoted Laura Lieberman to vice president of Sales and Marketing, effective immediately. In this role, Lieberman will oversee corporate...
Wells Media Group Names Berg Sales And Marketing Coordinator
Nov 14 2018 // San Diego, Calif.-based Wells Media Group Inc. has named Ashley Berg sales and marketing coordinator. Berg will be responsible for a variety of sales, marketing and customer service activities that drive and support sales...
Update: Liberty Mutual Conducts Strategic Review of Pembroke Managing Agency
Oct 18 2018 // Liberty Mutual Insurance announced it is undertaking a strategic review of its London-based Pembroke Managing Agency Ltd., acquired through the lronshore purchase in May of 2017. The company has retained Evercore to serve...
Agencies Focus on Growing Larger Accounts: Channel Harvest Survey
Sep 17 2018 // Independent agents and brokers are focusing on growing the average size of their commercial lines accounts, according to “Agent Voices 2018,” a report based on a survey conducted earlier this year and...
Agencies Focus on Growing Larger Accounts: Channel Harvest Survey
Aug 29 2018 // Independent agents and brokers are focusing on growing the average size of their commercial lines accounts, according to “Agent Voices 2018,” a report based on a survey conducted earlier this year and...
101 Sales & Marketing Ideas for Agencies
Aug 20 2018 // 1. RTSP! Read the Stinkin’ Policy! Don’t guess about coverage. Your prospects and clients depend upon you and your knowledge. When in doubt…read the stinkin’ policy! Too often agents rely upon what...
Young Insurance Agents Taking the Lead in Digital Marketing
Aug 15 2018 // Thousands of discussions, debates and arguments are taking place in agency offices across the country between principals and ambitious young producers about the role of digital marketing. There are also more than a few...
Build vs. Buy an Agency: Organic Growth in Rising Interest Rate Environment
Aug 14 2018 // Now that interest rates are rising again, it’s time to re-examine whether buying an insurance agency is the smart choice for growth or whether building an agency makes more sense. While lots of factors come into play...
Brightway Marketing Manager Mathewson Opens New Agency in Florida
Aug 9 2018 // After four years of building Brightway Insurance into a national brand as the company’s marketing manager, Nassau County resident, Lauren Mathewson, has teamed up with her family to open their own Brightway Agency,...
Aligning Sales and Marketing to Go from ‘Just Dating’ to ‘Happily Married’
Aug 8 2018 // CNA’s Emily Hathcoat launched a sales and marketing therapy session that promised tabloid-worthy confessions. Here is how she set the stage: “If you were to give your marketing and sales teams a relationship...
Wisconsin’s Integrity Insurance Names Collies as VP, Sales and Marketing
Jul 26 2018 // Integrity Insurance in Appleton, Wisconsin, has appointed Bobbie Collies vice president of Sales and Marketing. In her new role, Collies leads the development and execution of sales and marketing strategies that address...
Massachusetts’ Arbella Insurance Appoints O’Donoghue as AVP of Sales, Marketing
Jul 18 2018 // The Arbella Insurance Group has appointed Andrew O’Donoghue to the position of assistant vice president of sales and marketing. In this role, O’Donoghue will report to Steve Jacobs, vice president of sales and...
Young Agents Show the Way in Digital Marketing
Jul 2 2018 // Thousands of discussions, debates and arguments are taking place in agency offices across the country between principals and ambitious young producers about the role of digital marketing. There are also more than a few...
Gulfstream of Florida Promotes Killingsworth to VP of Sales, Marketing, Agency Licensing
Jun 27 2018 // Gulfstream Property and Casualty Insurance Co., based in Sarasota, Fla., has promoted Mike Killingsworth to vice president of Sales, Marketing and Agency Licensing. In this leadership position, Killingsworth will spearhead...
