Latest Digital Marketing Headlines
All the headlines from our Digital Marketing Topic Page, ordered by recency.
Use Social Media to Improve Sales
Apr 21 2014 // Today’s generation is all about social networking. Social networking has become the most popular way to network and promote business. And in the current “tech savvy” environment it’s becoming...
Ferrari Fight Over Facebook Fan Page Tests Social Media Copyright
Mar 27 2014 // Sammy Wasem was 15 when he started a Ferrari fan page that would become one of the most popular car sites on Facebook. Six years later, he is in a legal battle with his favorite Italian sports-car maker in a case that may...
Weather Service in Oklahoma Runs Social Media ‘Tornado Drill’
Mar 13 2014 // Melody Holeman has no TV and lives in such a rural part of the Oklahoma Panhandle that she can’t even pick up a signal on the weather radio that the Red Cross gave her. When powerful storms barrel through the area,...
U.S. Weighs Scanning Social Media to Prevent Risky Hires
Nov 1 2013 // The U.S. government is studying whether it can scour social media websites for clues about potential risks from workers such as Edward Snowden and the Washington Navy Yard shooter. Snowden, a former National Security...
Oregon Marketing Firm Grades Digital, Social Media Efforts
Sep 23 2013 // When it comes to digital and social media marketing there’s a lot of white noise, with plenty of consultants, authorities, know-it-alls and bloggers on the popular topics. Amid a sea of advice on those topics, there...
Oregon Marketing Firm Grades Digital, Social Media Efforts
Sep 10 2013 // When it comes to digital and social media marketing there’s a lot of white noise, with plenty of consultants, authorities, know-it-alls and bloggers on the popular topics. Amid a sea of advice on those topics, there...
Social Media: It’s Here to Stay
Aug 5 2013 // The Most Successful Users Know Their Markets The value of social media as a tool for marketing and selling property/casualty insurance may be a matter of debate but one thing is for certain: While the nature of social...
Social Media: It’s Here to Stay
Jul 22 2013 // The Most Successful Users Know Their Markets The value of social media as a tool for marketing and selling property/casualty insurance may be a matter of debate but one thing is for certain: While the nature of social...
Social Media Is Here to Stay, Texas P/C Professionals Say
Jun 26 2013 // The value of social media as a tool for marketing and selling property/casualty insurance may be a matter of debate but one thing is for certain: While the nature of social media may be evolving, it’s not going...
Insurance Agencies CAN Take Advantage of Image-based Social Media!
Jun 25 2013 // This post is part of a series on insurance marketing and training sponsored by Astonish. We’ve been hearing it for a long time now – insurance agencies need to adapt to the modern consumer in order to survive. This...
Shortcuts to Social Media: Top 4 Resources for Agents
Jun 13 2013 // The following article is a guest post by InsuranceJournal.tv contributor Rick Morgan, chair of the Agents Council for Technology (ACT) Web 2.0 workgroup. Rick is also SVP of Aartrijk (a branding firm serving...
Louisiana Bill Would Ban Social Media Posts While Driving
Apr 12 2013 // Hold that Twitter thought. If you are driving in Louisiana, a proposed state law would make it illegal for you to post status updates or anything else to social media websites. With an eye toward closing a loophole in the...
Outsourcing Your Digital Marketing Strategy: When do you know it’s time?
Mar 21 2013 // This post is part of a series on insurance marketing and training sponsored by Astonish. Local insurance agency owners wear multiple hats – sometimes, too many! You may want to save money and do it all yourself, but that...
Re/insurance Industry Social Media ‘MySlipcase’ Marks 9 Months
Mar 7 2013 // MySlipcase, a social media platform developed specifically for the global insurance and reinsurance industry, reported high growth in the nine months since it was launched. The company said its website now has 342...
UK’s Arc Legal to Increase Access to Social Media Abuse Coverage
Feb 22 2013 // A bulletin from the UK’s Arc Legal Assistance Limited, an independent provider of legal expenses insurance products and related services, notes that the “increased awareness of social media abuse cases together...
Kansas Bill Would Limit Employer Access to Applicants’ Social Media Accounts
Jan 31 2013 // Two Kansas lawmakers are seeking support for a measure that would limit employers’ access to job applicants’ social media accounts. Rep. Gail Finney and Sen. Oletha Faust-Goudeau, both Democrats, back measures...
Commentary: Sandy Shows Social Media is Practically Made for Insurers
Dec 17 2012 // In the days before Superstorm Sandy, there were many questions. When and where would it arrive, and what kind of destruction would it bring? Later these questions were replaced with others: were friends and family OK? How...
Businesses Operating in Social Media Denial
Nov 19 2012 // Is your agency or company suffering from social media denial? Despite 60 percent of Americans using some form of social media, according to the Pew Research Center, the prevailing belief by businesses is that social media...
Businesses Operating in Social Media Denial
Nov 19 2012 // Is your agency or company suffering from social media denial? Despite 60 percent of Americans using some form of social media, according to the Pew Research Center, the prevailing belief by businesses is that social media...
Businesses Operating in Social Media Denial
Nov 9 2012 // Is your agency or company suffering from social media denial? Despite 60 percent of Americans using some form of social media, according to the Pew Research Center, the prevailing belief by businesses is that social media...
