Latest Marketing Headlines
All the headlines from our Marketing Topic Page, ordered by recency.
May 19 2008 // People Ohio-based Westfield Insurance appointed Diane Weidrick as executive, commercial lines services. Her responsibilities will include managing the lifecycle of Westfield’s commercial and specialty lines insurance...
People
May 19 2008 // MyNewmarkets.com, the Web site with a searchable online directory that brings together agents seeking property/casualty insurance markets with the market providers, is expanding its content to include in-depth analysis and...
People
May 19 2008 // Charlotte, N.C.-based national wholesale insurance broker AmWINS Group Inc. named James Drinkwater president of its AmWINS Brokerage division. He will be responsible for the management of the division, which is focused on...
People
May 19 2008 // MyNewmarkets.com, the Web site with a searchable online directory that brings together agents seeking property/casualty insurance markets with the market providers, is expanding its content to include in-depth analysis and...
May 19 2008 // People Ohio-based Westfield Insurance appointed Diane Weidrick as executive, commercial lines services. Her responsibilities will include managing the lifecycle of Westfield’s commercial and specialty lines insurance...
Five Effective Insurance Marketing Tips
May 9 2008 // Once you are established as an insurance agent, you will want to do whatever you can to improve your marketing power. The better your insurance marketing plan the more money you are going to earn. With the five tips below...
Bloomenkranz Named Chief Marketing Officer for Progessive Corporation
May 5 2008 // Larry Bloomenkranz has been named chief marketing officer for The Progressive Corporation in Cleveland, Ohio, The announcement was made by Paul-Lawrence Associates, an executive search firm. Bloomenkranz, who began his new...
People
May 5 2008 // Patrick G. Ryan, founder and executive chairman Aon Corp., said he intends to retire Aug. 1, 2008. Ryan said the firm’s transition to a new management team under CEO Greg Case is complete. Ryan founded Aon, which has...
Seminars Help Generate New Sales and Marketing Techniques
May 5 2008 // Catherine recently attended a CIC Ruble seminar on Sales & Marketing in San Diego, Calif. The instructors were all very good and their information was timely and useful. We thought we should highlight the great sales...
Match-making: What Retail Agents Want From Wholesalers and MGAs
May 5 2008 // Exclusive Insurance Journal survey: successful relationships depend on markets and service in soft or hard cycle Like the love-lorn users of match.com, independent agents hunting for business partners among surplus lines...
Travelers Personal Lines Consolidation Hits N.J., Mass., N.Y.
May 5 2008 // Travelers Insurance is consolidating some of its personal lines business center activities across the country, a plan that will mean fewer jobs in Massachusetts and New Jersey but more in upstate New York. Travelers...
People
May 5 2008 // Charlotte, N.C.-based wholesale insurance broker AmWINS Group, Inc. has named James Drinkwater president of its AmWINS Brokerage division. Drinkwater will be responsible for the day-to-day management of the division. Prior...
People
May 5 2008 // Grange Mutual Casualty Co. announced that Randy Montelone will retire at year end after 29 years of service with the company. Tom Welch, current president of Grange Life Insurance Co., a Grange subsidiary, assumes the role...
How to Successfully Market yourself as a Car Insurance Agent
May 2 2008 // Becoming a successful car insurance agent has a lot to do with the marketing plan that you have in place. If this is something that you take seriously, you will find that your business is growing at a higher pace than ever...
Volvo’s 2020 Vision: The Injury-Proof Automobile
May 1 2008 // The destruction of the orange sedan with its slapdash paintwork may have been intentional but it was far from wanton. It was all part of Volvo’s bid to create an injury-proof car by 2020. While that vehicle of the...
People
Apr 21 2008 // Agency Specialty Product Network, a unit of Aon Corp., has named five new regional vice presidents. Rob Romano will head the Northeast Region, which comprises Connecticut, Maine, Massachusetts, New Hampshire, Rhode Island,...
Apr 21 2008 // People Michigan-based J.M. Wilson recently announced three new staff members, Danielle Crandell, Eric Maus and Jeanne Callan. Crandell was hired as a transportation underwriter. She will service commercial trucking...
Insurers Keen on NCAA’s Basket-full of Opportunities
Apr 21 2008 // The Hartford and XL Insurance pursue insurance industry’s love affair with sports-related, 360-degree marketing The University of Kansas men’s basketball team may have been the big winner in the recent NCAA...
People
Apr 21 2008 // The Main Street America Group board of directors promoted two and appointed two to officer-level positions. The Jacksonville, Fla.-based company promoted John Thompson to vice president, operational controller and Dean...
