Latest Marketing Headlines
All the headlines from our Marketing Topic Page, ordered by recency.
InsuranceJournal.com Goes Live with New Features, Breaking News
May 15 2000 // • About one-quarter of all p/c policies for homeowners will be sold online by 2003. • Online insurance sales are expected to reach $4.1 billion in 2003 and grow to $6.3 billion by 2006. • An estimated 40 percent of...
Men are from Mars, women from Venus, independent agents from Mercury
May 1 2000 // Bud Wilson, past president of the Independent Insurance Agents of America, has said to agents: “Choose your companies wisely.” Interpreted broadly, the argument supports any company providing competitive prices...
Driving Traffic to Your Web Site
Apr 10 2000 // “We’ve only had 632 visitors to our web site in six months. What can we do to get more traffic?” After a company web site has been up for awhile, there’s a wake up call. It’s not working like...
