Once you are perceived as an industry insurance expert, the resulting sales opportunities don’t stop at the county line. You’ll attract the attention of businesses well beyond your traditional marketing territory. Some agents assume that they know all about a …
Insurance sales promotions aren’t for the bashful. Agents must relentlessly try fresh marketing approaches while simultaneously working to improve on any past successes. Meanwhile, there are new and exciting electronic technologies competing for the prospect’s attention. These include individualized cell …
Insurance sales promotions aren’t for the bashful. Agents must relentlessly try fresh marketing approaches while simultaneously working to improve on any past successes. Meanwhile, there are new and exciting electronic technologies competing for the prospect’s attention. These include individualized cell …
Is it wiser to grow by hiring a veteran agent or is it better to hire someone without any insurance sales experience? Agency executives constantly debate this important issue. Big dollars are at risk. So which opinion is right? The …
Believe it or not, every four-year graduate doesn’t want to jump from academics into insurance sales. Usually the student has to be sold on our industry. Is it wiser to grow by hiring a veteran agent or is it better …
About thirty years ago, you could travel around Europe for $25-a-day. Of course, it meant low-end accommodations and marginal meals. Today, both the times and the dollar values have mightily changed, but our raw urge for adventure still rages on. …
About thirty years ago, you could travel around Europe for $25-a-day. Of course, it meant low-end accommodations and marginal meals. Today, both the times and the dollar values have mightily changed, but our raw urge for adventure still rages on. …
An agency cannot grow effectively when its lead executive is surrounded by yes-men. Some people view these junior manager-types as loyal team players, while others consider them to be ingratiating sycophants. Their actual description probably falls somewhere in between. Regardless, …
An agency cannot grow effectively when its lead executive is surrounded by yes-men. Some people view these junior manager-types as loyal team players, while others consider them to be ingratiating sycophants. Their actual description probably falls somewhere in between. Regardless, …
The personal lines industry may be viewed through multiple competitive prisms. These include the classic independent agent versus direct writer perspective; independent and exclusive agents versus the banks, and independents, exclusives and banks versus the direct marketers. There is also …
