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Marketing: What works and What doesn't

Posted: Mon Apr 10, 2006 1:18 am
by InsAgentSF
Out f your experience guys what does work the best in terms of cost efficiency and quality of clients:

1) Direct Mailing Campaign
2) Direct E-Mailing Campaign
3) Pay-Per-Click
4) Pay-Per-Call
5) Buying Leads (let's say from leadsclearance.com)
6) Advertise at local newspapers
7) Advertise on Radio
8) Advertise on TV
9) Netowrking: BNI Meetings, Trade Shows

Something else

Thanks

Posted: Mon Apr 10, 2006 6:27 am
by Vici
Direct E-Mailing so far has worked great for me. Of course, your targeted industry needs to have access to computers. Don't laugh, I have heard some people try to put together email campaigns to industries that probably do not have a computer with them most of the time.

Posted: Mon Apr 10, 2006 10:17 am
by InsAgentSF
Make sense. Did you put the campaign together yourself or you worked with someone? Thanks