CPIA PLANS PRO-TO-PRO RETREAT

Agency and company executives are invited to attend the CPIA Society’s 16th Annual PRO-to-PRO Executive Retreat on March 20-22, 2003 at the Belleview Biltmore Resort & Spa in Clearwater, Fla. The retreat will include interactive panel discussions and workshops addressing such topics as: implementation of effective service selling, account rounding and cross-selling approaches; carriers and their proprietary technology initiatives; how to determine which tools and technology solutions are available to better manage the marketing and sales process; making optimal use of your agency management system for sales, marketing and customer relationship management; and personnel management, training, motivation and compensation issues. More information on CPIA’s PRO-to-PRO executive retreat may be obtained by calling (877) 674-CPIA or visit www.cpia.com.