People Moves: New Hires at Buckle, Plymouth Rock Assurance

Buckle Appoints Sinclair to Newly Created Position of Chief People Officer

Buckle, a tech-enabled financial services company, appointed Cheryl Sinclair to the company’s newly created position of chief people officer.

She is responsible for developing Buckle’s human resources strategy, including talent and performance management as Buckle’s team continues to support the new emerging middle class and providers to the gig economy.

Sinclair spent nearly 20 years in various human resources roles at Farmers Insurance, most recently as assistant vice president of human resources. She also previously served as head of talent management for Holland America Group, serving Princess Cruises, Holland America Line, Seabourn and P & O Australia.

Source: Buckle

Plymouth Rock Assurance Names Schoenbach as Chief of Agency Marketing in New York

Plymouth Rock Assurance named Brad Schoenbach as chief of agency marketing in New York, responsible for leading all agency marketing in the state.

Schoenbach brings a combination of industry knowledge and a regional understanding of the New York market, where he has spent the majority of his career.

He joins Plymouth Rock from Foremost Insurance, where he held multiple senior level positions over more than 10 years, most recently as the Northeast regional sales director. Prior to that, he managed personal and commercial lines agency business for Central and Eastern New York as senior territory manager.

Before joining Foremost, Schoenbach spent four years at Gainsco Auto Insurance as a territory marketing manager supporting independent agents in the company’s largest territory in Florida. He began his career at Progressive Insurance, working in the claims group.

Source: Plymouth Rock Assurance