Confie Acquires Miami-based Estrella Insurance

May 9, 2023

Confie, one of the largest personal lines insurance distribution companies in the U.S., has acquired Miami-based Estrella Insurance, a firm that has 190 offices in five states.

“Estrella has built a strong franchising model well-known among Hispanic consumers and business owners alike,” Confie CEO Cesar Soriano said in a statement.

Estrella, a property/casualty insurance franchisor, will now be part of Confie’s Freeway Insurance brand, the companies said. Estrella has locations in Florida, California, Arizona and Texas, and the acquisition greatly expands Freeway’s presence in Florida.

Confie, headquartered in California, said it has more than 750 retail locations in 23 states. The company has continued to expand since its founding in 2008, and acquired Velox Insurance in 2021 and CoWest Insurance Group, of Colorado, in 2022.

Topics Mergers & Acquisitions

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