November 24, 2015
Michael Jordan and a supermarket chain have reached an agreement in a years-long lawsuit that alleged misuse of the basketball star’s name in advertising, according to spokespeople for both sides. The case involved Jewel-Osco’s use of Jordan’s name in a …
August 24, 2015
Jurors at a civil trial focused on the market value of Michael Jordan’s identity have handed him a major win, ordering a grocery-store chain to pay him $8.9 million for invoking his name in a steak ad without his permission. …
August 13, 2015
Michael Jordan was in a federal courtroom in Chicago on Aug. 11 for the start of a civil trial that will scrutinize the market value of the former basketball star’s brand and look at whether a grocery-store chain diluted that …