comparison websites News

UK’s Direct Line to List on Price Comparison Websites in Strategy Shift

Direct Line will launch its eponymous motor insurance brand on price comparison websites for the first time, it said on Wednesday, as the company’s new CEO implemented a strategy shift designed to win new business. Adam Winslow, who took over …

Amazon Pulls Plug on UK Home Insurance Venture

Amazon has pulled the plug on its UK home insurance venture – a comparison website – after launching in October 2022. “Over the last year, we have been evaluating various businesses and programs, and as a part of that we’ve …

Update: Amazon Launches Home Insurance Comparison Website for UK Customers

Amazon.com Inc. is launching a home insurance portal in Britain and has signed up three big-name insurers as it pushes further into financial services across the globe. Ageas UK, Co-op, and LV= General Insurance, a unit of German insurer Allianz, …

The Zebra Raises $150 Million to Expand Online Insurance Comparison Operations

Insurance comparison site The Zebra raised $150 million in new financing that will support expanded hiring and brand building. “This investment is going to be used to grow our team and build our brand. We are accelerating our efforts to …

UK Insurer Admiral Weighs Sale of Price Comparison Platform

UK car and home insurer Admiral Group Plc is considering a potential sale of its price comparison platform Penguin Portals, according to people familiar with the matter. The FTSE 100 company is working with boutique advisory firm Houlihan Lokey Inc. …

Insurance Comparison Site SelectQuote Plans IPO: Reuters

SelectQuote has hired investment banks for an initial public offering (IPO) that could value the owner of the eponymous insurance policy comparison website at more than $2 billion, including debt, according to people familiar with the matter. SelectQuote is working …

Comparison Website The Zebra Raises $38.5 Million

Digital personal lines comparison site The Zebra has reported $38.5 million in Series C fundraising. The round was led by Accel and included other current investors Silverton Partners, Daher Capital, Floodgate Fund, Ballast Point Ventures as well as Weatherford Capital …

Insurance Site, Other Businesses Battle Google Search Engine’s Escalating Costs

“Where’s the best place to hide a body? The second page of a Google search.” The gallows humor shows that people rarely look beyond the first few results of a search, but Lee Griffin isn’t laughing. In the 13 years …