customer engagement News

Call Center Humans vs. Automation: How to Make Inertia Work for Firms and Customers

In the digital age, service center operations, including call centers and help desks, are increasingly important to organizations for interacting with their customers. Companies are looking for ways to manage service centers more efficiently — including routing calls to appropriate …

SEC Eyes Rules for Financial Firms’ Digital Engagement Practices: Reuters

The U.S. Securities and Exchange Commission (SEC) will seek input on whether digital customer engagement innovations used by financial firms should be governed by existing rules or may need new ones, commission chair Gary Gensler told Reuters. While the SEC’s …

BHSI Taps Swiss Re’s Weinmann to Head Customer & Broker Engagement in Germany

Berkshire Hathaway Specialty Insurance (BHSI) announced further expansion of its European team, naming Daniel Weinmann as head of Customer & Broker Engagement in Germany. Weinmann comes to BHSI with more than 20 years of insurance industry experience. He was most …

Zurich Insurance Creates Customer Office, Appointing MindFolio’s Kalcher as Chief

Zurich Insurance Group announced the appointment of Conny Kalcher to the position of chief customer officer. She will lead the newly created Customer Office as part of Zurich’s drive to further elevate customer excellence across the organization, said Zurich in …

What’s In Store for Insurance Industry As It Enters Post-Digital Era?

The insurance industry is entering a new “post-digital” era where success is based on an organization’s ability to master artificial intelligence (AI) and other new technologies. The post-digital era doesn’t mean that digital is over, but rather that it’s no …

11 Ways to Balance Technology with Personal Touch to Engage Customers

Technology does a lot but it can’t do everything. Sometimes insurance agents and other business people forget that. They become so dependent on email and social media that they lose sight of what people really need from them. Yes, clients …

Research Shows Customer Engagement Makes Major Impact on Insurance Consumers’ Buying Decisions

Richardson, TX, 6/13/13 – KBM Group, a marketing services company specializing in helping companies with customer engagement strategies, is releasing results of its independent research on the impact customer engagement has on insurance customers’ buying decisions in a webinar on …