direct vs. independent agents News

Independent Agents Seek Digital, Product Support From Carriers to Battle Direct Writers

Independent insurance agents and their carrier partners face strong headwinds in their efforts to maintain their dominance among distribution channels due to increased competition and evolving consumer expectations, according to new research. According to the J.D. Power 2020 U.S. Independent …

In Race for New Personal Lines Insurance Business, Exclusive Agents at Disadvantage

Personal lines insurers have only one option when it comes to growing their business: they must steal market share from competitors. That’s because each year brings very few new customers. Only about two to three percent of personal lines customer …