independent insurance agents News

Independent Agents Seek Digital, Product Support From Carriers to Battle Direct Writers

Independent insurance agents and their carrier partners face strong headwinds in their efforts to maintain their dominance among distribution channels due to increased competition and evolving consumer expectations, according to new research. According to the J.D. Power 2020 U.S. Independent …

Do Auto Insureds Prefer Insurer Websites Over Agents? J.D. Power Thinks So.

Remember all the talk that digital transformation would disrupt the auto insurance industry? Well, it’s real, according to the consultants at J.D. Power. The firm says its 2020 U.S. Auto Insurance Study proves that insurance company websitesβ€”for the first time …

Brightway Insurance Announces 2 Agency Owners in Pennsylvania

Brightway Insurance, a national property/casualty insurance retailer selling through a network of franchised independent agencies throughout the country, has announced two agency owners in Pennsylvania. Kate Gowen has opened a new Brightway agency in Lansdale, and Rob Richardson has opened …

Study: Mass. Independent Agents Have Over $1B Financial Impact on Economy

Eight years after the introduction of managed competition for private passenger auto insurance and the influx of direct writers and direct response companies into Massachusetts to compete with independent agencies, a new study commissioned by the Massachusetts Association of Insurance …

Plymouth Rock’s ‘Prime’ Combines Online Sales With Independent Agent Channel

Plymouth Rock Assurance — a Boston-based auto insurer serving Massachusetts, Connecticut and New Hampshire — this month launched a new online tool called “Prime.” The insurer says the new tool will give consumers the ability to buy and manage auto …

Encompass Looks to PGA Sponsorship to Improve Brand

Companies have for some time been diversifying, and sometimes curbing, their appetite for multimillion-dollar sports sponsorships, so an enterprising insurance company president saw that trend as an opportunity to get his company’s name out there in a big way. Encompass …