Laird Rixford News

How, Why and Where Insurance Agencies Should Use Data Analytics

As the data insurance agencies and brokerages continues to grow, agency managers are faced with having to answer how, why and where they can successfully analyze and use all of this data. The answer to the “why” is simple: To …

Insurance Technologies Corporation Names Rixford President

Insurance Technologies Corporation (ITC), a provider of insurance marketing, rating and management software and services based in Carrollton, Texas, has promoted Laird Rixford to president. Rixford joined ITC in 2008 as vice president of product development and marketing when ITC …

Social Media Is Here to Stay, Texas P/C Professionals Say

The value of social media as a tool for marketing and selling property/casualty insurance may be a matter of debate but one thing is for certain: While the nature of social media may be evolving, it’s not going away. Many …