Minor League Baseball (MiLB) and insurer Nationwide have a new partnership making the Columbus, Ohio-based carrier the “Official Insurance Partner of Minor League Baseball.” Financial terms of the agreement were not disclosed. Under the deal, Nationwide gets exclusive national rights …
The man behind Nationwide’s “On Your Side” advertising and marketing for the past five years, along with initiatives targeting emerging businesses and innovation, is leaving the giant insurer. Terrance Williams is stepping down in November as executive vice president/chief marketing …
Nationwide Insurance ran into some social media backlash to its Super Bowl commercial that the company says was intended to spark a “fierce conversation” about preventing childhood deaths. Late last night, the insurer issued a statement explaining and defending the …
Nationwide Insurance announced said it has signed a three-year agreement with the National Football League (NFL) to become an official insurance sponsor of the league. The relationship kicks off this coming season and will run through the 2016 season. As …
