State Farm Good Neighbor News

North Carolina’s initiative to help stranded roadside motorists for free now has a “good neighbor” supporting it. The state Department of Transportation announced this week that it has signed a four-year sponsorship agreement with insurance giant State Farm for its …

Allstate’s “Mayhem” trumped State Farm Mutual’s the “Good Neighbor” in advertising dollars in 2012. According to an analysis by SNL Financial, Allstate’s ad spend increased 14.8 percent year over year to $828.8 million, while State Farm Mutual reduced its advertising …