The General Insurance has tapped nationally syndicated on-air radio personality Bobby Bones as the company’s newest brand ambassador. The General will partner with Bones, who is also a New York Times #1 best-selling author, philanthropist and winner of season 27’s …
Nashville-based auto insurer The General has appointed veteran insurance executive Tony DeSantis to the new position of president and chief executive officer, joining Chief Operating Officer Steve Tjugum as the company’s top leaders. Elicia Azali has been named Marketing senior …
Tennessee-based nonstandard auto insurance provider The General has signed its first real-life brand ambassador and he’s a big one: NBA Hall-of-Famer Shaquille O’Neal. In his brand ambassador role, the 7-foot, 1-inch O’Neal will represent the company in television commercials and …
