Latest Marketing Headlines
All the headlines from our Marketing Topic Page, ordered by recency.
People
Nov 15 2009 // Alan Ring has joined National Contractors Insurance Co., Inc. (NCIC), a risk retention group, headquartered in Big Fork, Montana, as director of sales and marketing. Ring will be based in NCIC’s Anaheim Hills,...
People
Nov 15 2009 // Alan Ring joined National Contractors Insurance Co. Inc. (NCIC), a risk retention group, headquartered in Big Fork, Mont., as director of sales and marketing. Prior to joining NCIC, Ring was a regional manager for...
The Face of Freakin’ Agency Marketing
Nov 15 2009 // Kool Prophet Promises Astonishing Results We come on down on a mission Your footloose town won’t even know you’re gone Our flying boombox was built to take you Up to teh stars wehre your groove belongs —No...
Kronenberg Touts Innovation in Partnerships, Program Manager Role
Nov 6 2009 // Tony Campisi and Bill Kronenberg used to tease each other about merging their two Pennsylvania brokerage organizations. Just about a year ago, they started talking for real. On the last day of December, 2008, the deal was...
Agency Co-branding: How to Work in Tandem with Carriers and Others
Nov 1 2009 // One of the most effective ways for an agency to build its book of business is through a co-branded marketing campaign with one of its carriers, a vendor that provides a unique service, or even another agency with...
People
Nov 1 2009 // David Daniel was inaugurated as the chairman of the Independent Insurance Agents & Brokers of America (the Big “I”) at the recent Big “I” Leadership Conference in New Orleans, La. He will lead...
California Commissioner Warns Seniors About Agents
Oct 23 2009 // California’s Insurance Commissioner is worried that crooked health insurance agents may target seniors during open enrollment for Medicare Advantage and Prescription Drug Program. Insurance Commissioner Steve Poizner...
People
Oct 19 2009 // Unisource Program Administrators (UPA), a workers’ compensation wholesaler headquartered in Oklahoma City, has expanded services to all 50 states. In addition, the company named Barbara Drollinger, a 20-year...
Ohio High Court Fines ‘Trust Mill’ Operators Nearly $6.4M
Oct 15 2009 // The Supreme Court of Ohio has handed down a civil penalty of $6,387,990 against American Family Prepaid Legal Corporation and Heritage Marketing and Insurance Services Inc. and their co-owners, Jeffrey and Stanley Norman,...
Agency Co-branding: How to Work in Tandem with Carriers and Others
Oct 5 2009 // One of the most effective ways for an agency to build its book of business is through a co-branded marketing campaign with one of its carriers, a vendor that provides a unique service or even another agency with...
5 Harsh Marketing Warnings for Today’s Tough Times
Oct 2 2009 // The economic crisis is over! Well, not really. It’s just that the present plight has lasted so long, it’s no longer a crisis, it’s the status quo. And as such, it’s time to revisit your...
Newest Florida Carrier, Prepared Insurance, Targets ‘Older’ Homes
Sep 23 2009 // Florida has given the go-ahead to a new homeowners insurance company that plans to focus on what it says is the underserved market of homes built before 2002. Prepared Insurance Co., headquartered in Tampa, intends to use...
People
Sep 21 2009 // Insurance broker Marsh announced the appointment of Gary Grose as U.S. marketing director. Grose joins Marsh with 20 years of insurance industry marketing and sales experience. He reports to Jack Butcher, U.S. sales and...
People
Sep 21 2009 // Louisiana-based insurance wholesaler, Specialty Risk Associates Inc., announced several changes to its management team. Thomas Garland was named chief operating officer. Garland joined Specialty Risk in 2004 as vice...
California Workers’ Compensation Drug Costs Up, Despite Reforms
Sep 21 2009 // Despite the adoption of California workers’ compensation medical reforms in 2004, a new study finds that both the average number of prescriptions and average prescription drug payments per claim are on the rise...
Lloyd’s Insurer Jubilee Launches New Brand Consolidation Plan
Sep 17 2009 // The specialist Lloyd’s insurer Jubilee Managing Agency Limited announced the launch of a new brand across its operations, which it said reflects “the company’s strategic plans to expand and grow its...
Oregon Tightens Regulation on Financial Advisors’ Sales Tactics
Sep 17 2009 // Oregon officials have filed proposed rules to better protect Oregon seniors and other investors from misleading sales tactics. The rules prohibit those who sell financial and insurance products from marketing themselves by...
Study Shows California Workers Compensation Drug Costs Up
Sep 10 2009 // Despite the adoption of California workers’ compensation medical reforms and a pharmacy fee schedule in 2004, a new study finds that both the average number of prescriptions and average prescription drug payments per...
People
Sep 7 2009 // ProMutual ProMutual Group has promoted José R. “Joe” Zorola to vice president of underwriting. Zorola previously served as director of underwriting for the Boston-based medical liability insurer. In this new...
Agency Co-branding: How to Work in Tandem with Carriers and Others
Sep 7 2009 // One of the most effective ways for an agency to build its book of business is through a co-branded marketing campaign with one of its carriers, a vendor that provides a unique service, or even another agency with...
