Latest Marketing Headlines
All the headlines from our Marketing Topic Page, ordered by recency.
New Book Zooms in on Agency Sales Centers
Dec 9 2003 // Austin-based The Academy of Producer Insurance Studies announced the release of new book, Zoom In On Sales: Target Marketing, Prospecting, and Sales Centers, which takes a close look at the reasons, reviews and results of...
How to Develop Program Business Despite Tough Market Standards
Dec 1 2003 // Over the past several years, launching new insurance programs—both from the perspective of potential producers (MGAs, retail agent groups, and wholesalers) and the specialty insurance carriers—has been difficult. The...
How to Develop Program Business Despite Tough Market Standards
Dec 1 2003 // Over the past several years, launching new insurance programs—both from the perspective of potential producers, such as MGAs, retail agent groups and wholesalers, and the specialty insurance carriers—has been...
Agency Salary Survey 2003
Nov 17 2003 // The following agency compensation survey and commentary appeared in the March 2003 Middleton Letter, which was previously published by the late Carol Hammes, and is now produced by Marsh, Berry & Co. Inc. in...
Agency Salary Survey 2003
Nov 17 2003 // The following agency compensation survey and commentary appeared in the March 2003 Middleton Letter, which was previously published by the late Carol Hammes, and is now produced by Marsh, Berry & Co. Inc. in...
Chubb Appoints Indianapolis Branch Manager
Nov 4 2003 // Warren, N.J.-based insurer The Chubb Group of Insurance Cos. has appointed Allison Meta manager of its Indianapolis branch office. Meta, an assistant vice president of Chubb & Son, joined Chubb in 1994 as a senior...
Insurance Journal 80th Anniversary
Oct 20 2003 // One-on-One with Mark Wells, Publisher of the Insurance Journal By Charles E. Boyle Despite his still somewhat boyish appearance, Mark Wells has been the publisher of the Insurance Journal for 33 years, a long time in any...
Insurance Journal 80th Anniversary
Oct 20 2003 // One-on-One with Mark Wells, Publisher of the Insurance Journal By Charles E. Boyle Despite his still somewhat boyish appearance, Mark Wells has been the publisher of the Insurance Journal for 33 years, a long time in any...
W.R. Berkley Forms New Underwriting Management Company, Makes Executive Appointments
Oct 15 2003 // W. R. Berkley Corporation announced the formation of Berkley Risk Solutions, Inc., a new underwriting management company. Berkley Risk Solutions, Inc. will provide insurance and reinsurance based financial solutions to...
Chubb Appoints Ind. Branch Manager
Sep 23 2003 // The Chubb Group of Insurance Cos. has appointed Allison Meta manager of its Indianapolis branch office. Meta, an assistant vice president of Chubb & Son, joined Chubb in 1994 as a senior underwriter for Chubb Custom...
InMarket Partners Names New Senior Partner
Jul 8 2003 // InMarket Partners, LLC announced today that Scott L. Stanton of Berwyn, PA had been named a Senior Partner at the strategic insurance communication firm. Scott comes to InMarket Partners from AIG and Reliance Standard Life...
FARA Promotes Christine Winn to Marketing Manager
Jul 7 2003 // Mandeville, La.-based FARA announced the promotion of Christine Winn to marketing manager. In her new position, Winn is responsible for FARA’s overall corporate marketing function, including all branding initiatives...
Seeing Your Agency Today With the Eyes of Tomorrow
Jul 7 2003 // If you could see your agency today with the eyes of tomorrow, what would be the view? Too many agencies have no idea. Caught up in the continuing race to keep up with, if not ahead of, the competition, many agency...
Companies Respond to PIACT Performance Survey
Jun 27 2003 // The Professional Insurance Agents of Connecticut announced that its recent company performance survey has “garnered positive feedback from the companies about which its members responded.” The survey polled...
Marketing Promotions Offered to Create High Impact for Special Events
Jun 17 2003 // A new service focused on helping insurance/financial services organizations create high impact for their anniversaries, seminars and other special events is being offered by Slattery-Esterkamp Communications, a nationwide...
Dewhurst a Featured Speaker at IIAT’s 106th Annual Convention
Jun 9 2003 // The Independent Insurance Agents of Texas’ annual convention, to be held June 19-21 at the San Antonio Convention Center and Hyatt Regency, will feature two and a half days of continuing education workshops,...
Brian D. First Named as Discover Re VP-Marketing
May 30 2003 // Brian D. First, a 13-year veteran of the commercial and captive insurance industry, has been named vice president, marketing for the Specialty Marketing Group (SMG) of Discover Re, the alternative risk transfer operation...
St. Paul Appoints Marilyn G. Norman as Marketing VP
May 21 2003 // The St. Paul Co. announced the appointment of Marilyn G. Norman as vice president of marketing and distribution. She will be responsible for the company’s distribution management, including agency contracting and...
Integra Financial’s Backend is Driving it Forward
May 19 2003 // In this new Insurance Journal series we will spotlight agencies that have made a name for themselves in the industry in special or unique ways. Integra Financial Group does not operate as an insurance agency, but it grew...
Benfield Adopts Single Brand Name
Apr 8 2003 // London-based Benfield, the world’s third largest insurance intermediary, has decided to drop references to Benfield Grieg, its U.K. brand name and Benfield Blanch, as it is known in the U.S. following its acquisition...
